Princess Cruises has debuted a new look at how and why passengers cruise – as told through videos from Princess passengers themselves. Focusing on celebrations, these passenger accounts unveil many reasons for escaping completely on a cruise vacation.
Princess
put video cameras in the hands of passengers who then show us what
inspired their cruise. These storytellers, who were sailing in
diverse worldwide destinations, including the Panama Canal, Europe,
the Caribbean, Hawaii and Australia, describe different occasions
that celebrate love, change and life itself.
With
these videos, passengers take the viewer along as a companion on
their vacation, documenting their favorite onboard experiences as
well as the memorable places they visited.
“Usually
people think of ‘celebrations’ as birthdays, anniversaries, or
graduations,” said Jan Swartz, Princess Cruises executive vice
president. “But as we listened to these passenger stories, we
recognized a great opportunity to expand the definition. From a newly
adopted child to overcoming adversity such as cancer, there are many
occasions in life to celebrate. And we aim to offer the best cruise
experience for life’s most important celebrations.”
The
videos form the centerpiece of a new “Celebrations” campaign.
Stories can be viewed atwww.princess.com/celebrations,
and Princess passengers who have recently celebrated a special
occasion on board can submit their own stories
at princess.com/sharestory before
March 31, 2013 for a chance to win a 7-day Caribbean cruise for two
aboard the new Royal
Princess.
Source:
Princess Cruises