The U.S. Department of Commerce's Office of Travel and
Tourism Industries (OTTI) and the Global Travel and Tourism Team, along with
other guests, have been conducting webinars on international travel markets
since November 2011. In
addition, following each webinar, Commerce has worked with (NTA) the National
Tour Association to develop a coordinating article for their Courier.
The articles developed and published
have been consolidated into a web-based report. The report is entitled: Key Market Intelligence for U.S. International
Inbound Travel. There are ten countries covered in the
publication: United Kingdom ,
Russia , Germany , France ,
Japan , South Korea , Australia ,
China , Canada and Mexico . Additionally, there is also
an article related to the OTTI's fall 2012 forecast of international travel and
a how to increase international business by working with the U.S. Department of
Commerce. The 32-page report includes summaries of each webinar, along with a
few accompanying tables. The report can be found at: http://digital. ipcprintservices.com/ publication/?i=162225
In addition NTA continues to publish
webinar summaries that have occurred since the report was published. The first
part of the Taiwan
webinar can be found in their July 2013 on-line report at: http:// onlinedigitalpublishing.com/ publication/frame.php?i= 164460&p=16&pn=&ver=flex
Part two of the Taiwan webinar
recap can be found in the August issue of Courier Magazine online at: http:// onlinedigitalpublishing.com/ publication?i=167933
OTTI, the Commercial Service (CS)
Travel & Tourism Team and NTA are working to create the printed summary of
the latest webinar, which focused on the Top Four OverseasTraditional Markets
Versus the "BRIC" Country Markets. Representatives from Brand USA provided a
marketing update related to these markets as well, which will also be
incorporated into this summary. This two-part article will be published in the
September and October issues of Courier Magazine, so watch for them
To learn more about the webinar
series and upcoming webinars, you are encouraged to visit: http://export.gov/industry/ travel/travelwebinars/index. asp
This is the link to the Commerce, CS,
Travel & Tourism Team page. You are also encouraged to click on the many
links found on this site in order to learn more about how Commerce can assist
you in becoming more effective in the international travel market.
Commerce is working with several
trade associations and others to develop a plan for the FY2014 webinar series
offered. If there is a market you would like to see featured, or if there is a
market we have held a webinar and you would like to see the most current data
to help you plan your efforts in the marketplace, please contact OTTI at: otti@trade.gov
For those of you who have been part
of the webinar series, thank you for your participation. If you have ideas on
how we could improve the program, or there are other types of webinars you
would like to see offered, please provide your input. If you missed one or more
of the webinars, please take advantage of the on-line publications to learn
more.
The Commerce Travel & Tourism
Team would also like to thank the National Tour Association for developing this
report of the previous webinars and for making it available. Additional thanks
to all of the companies who participated in the webinars, providing excellent
market intelligence from their perspectives. Many thanks, as well, to the
National Tour Association, Receptive Services Association of America, Destination
Marketing Association International, and the U.S. Travel Association for their
assistance with informing their members of the webinars.
It is the Team's intention to
continue to offer this program to provide the latest information on the
changing international market to this country. Your input as to what has been
useful and what you would like to see covered in future programs would be most
appreciated. (OTTI@trade.gov)
OTTI
Background
Manufacturing and Services' Office of Travel and Tourism Industries (OTTI) collects, analyzes and disseminates international travel and tourism statistics for the U.S. Travel and Tourism Statistical System. To view the OTTI non-resident arrivals data tables that provide monthly estimates on the number of international visitors, and the rate of change each month and year-to date, please visit: http://tinet.ita.doc.gov/ research/monthly/arrivals/ index.html
Manufacturing and Services' Office of Travel and Tourism Industries (OTTI) collects, analyzes and disseminates international travel and tourism statistics for the U.S. Travel and Tourism Statistical System. To view the OTTI non-resident arrivals data tables that provide monthly estimates on the number of international visitors, and the rate of change each month and year-to date, please visit: http://tinet.ita.doc.gov/